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Project
Sports Tech
Customization Tool
E-commerce

Nike Team Uniform Builder

Interactive uniform customization tool that revolutionized team sports ordering by enabling coaches to design, preview, and order custom uniforms online.

Nike Team Uniform Builder project overview

Project Snapshot

Nike

Sports & Apparel

January 2008 - November 2008

Software Developer

Flash, ActionScript 2, Asset Management, Real-time Rendering

Frontend Development, Interactive Design, Asset Integration, E-commerce Platform

1 designer/photographer, 1 developer

What It Was

The Nike Team Uniform Builder was a pioneering online customization platform that allowed coaches, teams, and organizations to design personalized uniforms across multiple sports including basketball, baseball, soccer, and football. The tool provided real-time visualization, enabling users to select templates, customize colors and patterns, add team names and logos, and preview their designs before ordering.

This was one of the first comprehensive uniform customization tools in the sports industry, streamlining what had previously been a complex, time-consuming process involving multiple meetings and manual design iterations.

Nike Team Uniform Builder interface showing customization options

Nike Team Uniform Builder interface with real-time preview and customization controls

What I Did

  • Developed new features and functionality using ActionScript 2
  • Implemented pixel-perfect asset layering system for uniform components
  • Integrated new uniform styles, colors, and design templates
  • Built real-time preview system for instant design feedback
  • Ensured precise alignment and rendering of team logos, names, and numbers across all uniform elements

What Came Out of It

  • Created a tool that remains Nike's primary uniform design platform today, having evolved through many iterations
  • Established the industry standard for online sports uniform customization
  • Streamlined Nike's team sports ordering process, reducing design time from weeks to hours
  • Enabled thousands of teams to visualize and order professional-quality uniforms efficiently
  • Provided a scalable foundation that supports Nike's ongoing team sports business

What I Learned

Working at Nike taught me the importance of precision in interactive design applications where every pixel matters. This project was my introduction to large-scale brand development and showed me how thoughtful digital tools can transform traditional business processes. The experience of working directly at the Nike campus and understanding their internal workflows was invaluable for my early Flash programming career.

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